|
If you
haven't used your POS's marketing function, here are some steps for getting
started.
Read more
|
| |
Do You Need a Point-of-Sale System for Your Small Business? |
|
|
Point of sale system means different things to different people: it can
be a glorified cash register, or an integrated system that joins sales,
inventory, purchasing, and bookkeeping. If your business is still
running on an old-fashioned cash register, odds are you could benefit
from moving to a point of sale, or POS, system.
While the complexity of POS systems varies greatly, there are some
essential elements shared by all systems: |
|
|
- a computer and monitor,
- point of sale software,
- a receipt printer,
- and a cash drawer.
|
All but the most basic systems will also
include barcode capability, which will generally include a barcode
printer and scanner.
You may even have the makings of a POS system sitting around in your
store or office. The computer does not have to be anything special --
just about any Windows 98 PC will do the job. Same goes for the printer
-- put that decommissioned inkjet to work in your POS system. You could
even download a free point of sale software program to run your system,
meaning all you will need to buy is a cash drawer to build a bare-bones
system.
However, if you want to take full advantage of your POS system, you will
need to tie it to your inventory, pricing, and bookkeeping functions,
which means you will probably want to employ barcode readers. Not only
will implementing a barcode system simplify the checkout process and
reduce errors, but it will allow you to dynamically update your
inventory numbers as the merchandise leaves your store. You can program
your POS software to alert you when stock hits a certain threshold so
you can order more -- before you run out.
An integrated POS system will quickly uncover instances of shrinkage. If
your stock on the shelves does not square with the stock numbers in your
POS system, you will know something is wrong. Whether it's damage or
theft, a POS can tip you off sooner, or give you proof when before you
only had a hunch.
You will also get a better picture of product lifecycles, customer
buying patterns, seasonal trends, and much more. Most full-featured POS
software programs offer reporting options based on these and other
criteria.
Before you run out and buy some random system off the rack, do some
research. Every market has different needs, and there are POS systems
designed for many different types of marketplace. Talk to colleagues in
your industry and see if there is an industry standard POS system for
your vertical market. And even if there is not a system specific to your
needs, there is probably one that can be configured to solve your
business challenges. |
|
|
| |
| |
|
| |
|